Brand Identity, Digital Design, Print Design, Photography
PRISK was approached by The Retired Debutante to help design, develop and launch their brand identity. The Retired Debutante (writer, actress, personality, Cat Williams) wanted to develop their famous blog into a brand. The brand needed to reflect the attributes of their personality: funny, irreverent, bold and colorful. When Cat began writing for The Retired Debutante it gained fast recognition for its unapologetic humor. Cat was a proper Southern debutante, she writes about the fine line between manners, elegance and dropping a well placed F bomb, well, because, she likes to party. (For more on that, visit her website).
We worked closely with The Retired Debutante on a brand identity that would reflect this persona. We developed a bold, modern new logo and mark. We designed and developed a responsive new website including the launch of new imagery through several different photo shoots in order to capture the personality. In addition, we designed marketing print collateral, stationery and printed flyers. We also helped to coordinate, and design a full launch campaign that included a launch party, email campaign, and merchandise.
The Retired Debutante is trademarked and is in the process of being developed into a possible book, TV show and more.
Business Cards Designed Giving the Client a Colorful Variety of Options